Category: Regulation & Privacy

No Difference In Email Since Gdpr, Consumers Say

Consumers have positive feelings about GDPR – 56% support it and almost 40% say they have more control over how their data is used since the took effect, according to a study by BounceX.But there is one area where they haven’t seen much improvement – email marketing. Among UK consumers polled, 58% see no change in email communications from retail brands. Read More: www.mediapost.com

As Ccpa Deadline Approaches, Only 14% Of Enterprises Fully Compliant So Far

Half of the firms were impacted by GDPR and CCPA, while 50% were only subject to CCPA. What’s also interesting is asked how much they expected to spend on CCPA compliance, 71% of respondents said their spending would exceed $100,000; 39% said it would be more than $500,000 and 19% said it would be more than $1 million. These results, if they can be generalized, indicate that most companies are aware of CCPA and are in somewhere on the compliance spectrum. Read More: marketingland.com

U.s. Lawmakers Struggle To Draft Online Privacy Bill

WASHINGTON – U.S. lawmakers drafting a bill to create rules governing online privacy hope to have a discussion draft complete by late May with a Senate committee vote during the summer and are intensifying efforts, but disputes are likely to push that timetable back, according to sources knowledgeable about the matter. That may be delayed if they fail to reach agreement with Democrats who are determined to ensure that the bill does not weaken, and then pre-empt, a California online privacy bill that goes into effect next year. Read More: www.reuters.com

Poll: 69.4% of Americans wanted privacy regulation

And that was in 1999. Not much has changed in 20 years. Back then, having a privacy policy was the rage (or lack of one caused rage). The enclosed MBInteractive poll received over 9,000 responses to the privacy survey. An overwhelmingly majority (92.6%) wanted the option to give permission to third parties before sharing data. But not many Americans were interested in a service to manage and exchange that data (39.7%). Has the time for privacy in the U.S. finally come?