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al Commerce Leaders

In What Areas Do Digital Commerce Leaders Think They Can Beat Amazon?

Although one-third of digital commerce leaders see Amazon as their main competitor, there are some who think that Amazon has areas of weakness they can exploit, per a recent report from Wunderman Thompson Commerce. Despite acting as a barrier to many digital commerce businesses, 61% of the more than 500 US and UK senior digital commerce decision-makers surveyed have confidence that they can compete directly with Amazon, as they see areas where Amazon does not do well. Read More: www.marketingcharts.com