Tagged: Boohma

From a Portland advertising mainstay, a software startup rises

Some two years after Ben Billups started his self-titled company, he started developing a software play. After developing a software team that, over 10 years-plus, crafted that very tool, Billups has spun-out that unit into a new company. Billups Executive Vice President Joani Wardwell joined the company in January after a decade with the advertising firm Wieden+Kennedy and knows first-hand the problem the Boohma software looks to address. Source: www.bizjournals.com/portland/news/2017/10/13/from-a-portland-advertising-mainstay-a-software.html