Hand Picked effective Summaries

12/04/2019

Digiday Research: The most effective tactics for driving subscriptions

For publishers looking to drive more subscriptions, email is king. Digiday Research asked 136 publishing execs about various tactics they use to drive subscriptions and which they find most effective. Read More: digiday.com

Metrics

01/16/2019

Social Media Continues to Top Email in Perceived Effectiveness for Marketers

A new Ascend2 survey of more than 200 B2B and B2C marketers has found that social media is perceived to be the most effective tactic used in a marketing strategy, while also being relatively easy to use. Source: www.marketingcharts.com

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Digiday Research: The most effective tactics for driving subscriptions

Social Media Continues to Top Email in Perceived Effectiveness for Marketers

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