How Do Market Researchers Spend Their Time?
In its latest Insights Practice edition, the GRIT Report breaks down how market researchers spend their time, as well as the state of insights departments and tech spend in relation to research. According to the survey, about half of market researchers’ time is spent explicitly conducting research – this includes designing and managing the execution of research, as well as analyzing, interpreting, charting and/or reporting research results. Read More: marketingcharts.com