Tagged: Knoll

Integral Ad Science wants to launch assault on TV-measurement business

Business Insider caught up with Knoll to talk about how brands are taking a stab at their own measurement, the company’s acquisition, plans to go public, and how Facebook and Google are opening themselves up to allow for more third-party measurement. Source: http://www.businessinsider.com/integral-ad-science-tv-measurement-business-2018-6