Researchers had three volunteers leave prints on glass slides over the course of a week, and the scientists were later able to determine which day the prints were left, reports New Atlas. The bottom line: If a print is less than a week old, police might soon be able to determine its age within 24 hours. Read More: newser.com
Neilsen continues to be by far the largest US market research company, outstripping its nearest competitor in US research revenues by a more than 2:1 margin, according to the 2019 GreenBook Market Leaders Report. About the Data: Companies are ranked by research revenue in the US with the exception of Ispsos and The NPD Group some or all figures are not made available by the companies so instead are based upon research and estimation by the GreenBook report author. Read More: www.marketingcharts.com
In September, pegged future sea level rise at 1 to 2 feet by 2100, relative to levels in 1986-2005, under a lower emissions scenario. Trump greatly underestimates the scale of the problem, and his dismissal of the dangers of sea level rise is not based in science. Read More: www.factcheck.org
As a result, search advertising’s share of internet advertising spend appears to be leveling off, per the Global Ad Trends report from WARC. Search is expected to account for just less than half of internet advertising spend this year, but this represents the lowest share in 10 years. Although mobile’s share of ad spend and its share of search traffic in those countries are both growing, mobile’s allotted ad spend is increasing a quicker rate. Read More: www.marketingcharts.com
New research reveals children may understand the concept of counting much younger than previously thought. While the research didn’t reveal that the babies knew the exact number of toys, they did expect more items to come out of the box after the researchers removed one. Read More: redtri.com