Tagged: sales

Key Reasons Why Salespeople Use CRM Platforms

Key Reasons Salespeople Use CRM: Productivity and Organization

With salespeople racing to meet quota, productivity and organization help – and these figure prominently into the choice to use a CRM platform. Two-fifths of respondents report that one of the key reasons for using a CRM platform is because it helps improve productivity, while more than one-third say that they choose to use CRM as a way to get organized. Read More: www.marketingcharts.com

Will The Ad Industry Move To A Sales Guarantee?

As advertisers start to demand more accountability for their TV advertising, and with the technical advantages of the new systems that are being created, sales guarantees will eventually become standard in the industry, or dollars may be lost to media that is providing sales guarantees. Source: https://adexchanger.com/data-driven-thinking/will-ad-industry-move-sales-guarantee/