Pay the Pieper

Tagged: service

ial Services Loyalty Drivers

Metrics

What Keeps Consumers Loyal to a Financial Services Company?

While common sense dictates that consumers choose to stay with a financial services company because they have trust in that company, the reality is that trust is far from the leading influence on customer loyalty. Receiving the best rates and lowest fees is actually the leading driver for consumers remaining loyal to a financial service company, per a Yes Marketing survey of 1,000 consumers who have used a financial services company in the past year. Read More: www.marketingcharts.com

AdTech

Maine Enacts Nation’s Strictest Data Privacy Restrictions on Internet Service Providers

Your information may also be shared to parties who support our business, such as professional advisors as well as web-hosting providers, analytics providers and other information technology providers. When JD Supra discloses your personal information to third parties, we have ensured that such third parties have either certified under the EU-U.S. or Swiss Privacy Shield Framework and will process all personal data received from EU member states/Switzerland in reliance on the applicable Privacy Shield Framework or that they have been subjected to strict contractual provisions in their contract with us to guarantee an adequate level of data protection for your data. Read More: www.jdsupra.com

Standards

Tv Industry Eyes Hybrid Linear, On-demand Ott Services

Once used to describe pared-down cable TV packages, the skinny bundle has since been brought into the digital video sphere and can describe linear OTT services that offer customizable channel packages or a service that combines linear and on-demand content, as defined in the Digital TV Europe study. Time spent with linear OTT services grew 108% year over year, much faster than the 60% in time spent viewing other streaming services not defined as linear OTT, per Conviva. Read More: www.emarketer.com

AdTech

Video Briefing: The ‘post-cable’ Bundle Will Look A Lot Like… The Cable Bundle

Ultimately the future of virtual MVPDs will come down to whether customers want to pay for live TV – which, again, is costly. Philo, a live TV streaming service aimed at people who want live TV but don’t want to pay for expensive sports, news and broadcast channels, is getting rid of its $16 monthly option, which gave subscribers access to 45 channels from programmers such as AMC Networks, A+E Networks, Discovery and Viacom. Read More: digiday.com