Tagged: streaming

Excess TV ads drive OTT content adoption.

AS ‘SUBSCRIPTION FATIGUE’ SETS IN, THE OTT RECKONING MAY BE UPON US: These statistics are ones to watch as more companies enter the streaming space and more content is created for these subscription-based models. Read More: www.adweek.com

Sports OTT Landscape in the US

What sports can US consumers access via streaming? Each of the four top sports leagues offers a direct-to-consumer streaming plan, ranging from standalone services such as MLB.TV to NFL’s Sunday Ticket, which is tethered to DirecTV satellite customers and, as its name implies, limited to Sunday games. Read More: www.emarketer.com